Absolut X Jose James

I’ve been working with jazz singer and musician Jose James for the past year.He’s been busy: playing with a 100 piece classical orchestra in Amsterdam, producing the trumpet player Takuya’s album, and writing and recording his new album – all while touring the world with his band.

We filmed a piece for Absolut Vodka last year – the theme was ‘Everyone expresses creativity differently but what happens when you apply your creativity to something completely new’ – Jose decided to apply his creativity to taking a photograph – I was to give him a nuts to bolts lesson on how to take a photo using black and white film, and make a print in the darkroom –  become, as he said, his ‘sensei’ for the day, José was an excellent student  Here it is:  Absolut X


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